Purple Yam: Origin, Benefits & Uses
Now a star of trendy drinks and desserts, purple yam (also called Ube or Dioscorea alata) captivates with its naturally vibrant color and unique nutritional profile.

🟣 What is purple yam?
Purple yam is a tropical tuber variety known as Dioscorea alata, grown widely in Southeast Asia, especially the Philippines. Unlike purple sweet potato, purple yam has a strikingly deep mauve flesh and a naturally sweet taste with hints of vanilla and hazelnut.
🌿 Health benefits of purple yam
- Rich in anthocyanins: powerful antioxidants that protect cells from oxidative stress and support the immune system.
- High in fiber: helps digestion, satiety and cholesterol management.
- Naturally sweet: lets you reduce added sugar in recipes.
- Gluten-free, non-GMO: suitable for specific diets and sensitivities.
- Moderate glycemic index: steady energy without sugar spikes.
🍠 Purple yam powder: why choose it?
Ube powder is made by gently dehydrating the tuber, preserving its nutrients and vivid color. It’s ideal for:
- Making Ube Lattes – an original alternative to coffee or matcha.
- Creating show-stopping desserts – ice cream, cheesecakes, mochi, flans, pancakes…
- Adding an exotic twist – to smoothies, bowls and wellness drinks.
📍 A root from the Philippines
At Ube Nolia®, our purple yam is grown in the fertile regions of Dagupan and Urdaneta in Northern Philippines. This unique volcanic terroir yields a pure, 100% natural powder with no additives or artificial colors.
🔎 How to spot a quality purple yam product
- Intense purple color – without added dyes.
- Fine solubility – dissolves well in hot or cold liquids.
- No extras – pure Dioscorea alata, no sugar, no additives.
- Traceable origin – be cautious with ube powders imported from China.
📝 In short
Purple yam is more than a trend. It’s a complete superfood valued for its delicate flavor, health benefits and kitchen versatility. In powder form, it turns drinks and recipes into visual and nutritional standouts.
At Ube Nolia®, we proudly offer premium purple yam powder crafted with artisanal know-how and responsible farming.
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Get it now to make delicious recipes: lattes, cakes, bread…
